Style Guide: How to look fabulous for your photoshoot!

How should I prepare for my photoshoot?

In the week before your photoshoot:

  • Schedule a hairdressing appointment to have your hair cut and/or coloured

  • Schedule a nail appointment if nails are something you normally do

  • Schedule an eyebrow appointment, if this is important to you

  • A few days before the photoshoot, collate your outfit choices and make sure everything is laundered. There’s nothing worse that realising on the morning of the shoot that something is in the laundry

The day before your photoshoot:

  • Make sure you have all of your looks out, ironed and ready to go (don’t forget shoes!)

  • Drink plenty of water

  • You can choose to wash and dry your hair the day before or the morning of your photoshoot

  • Go to bed early, it really does help your eyes and skin

The day of your photoshoot:

  • Make sure you have clean/dry hair if you are having your hair done

  • If you are having your hair and makeup done, please arrive with a clean, moisturised face. We will take care of the rest

What should I wear for my photoshoot?

I know the one main question you will have is “what should I wear”? I’m going to add a looks guide at the end of this page for your inspiration, however, this is a question that is unique to you. I will walk your hand the whole way through. We will talk about this in detail during your shoot consultation. We will plan looks based on your brand message and what you have in your wardrobe. We might identify gaps in your wardrobe for you to procure before the shoot.

There are a few general rules, although be mindful, there are always exceptions to rules!

  • No busy patterns. Some stripy patterns and busy florals can take away from your headshot and don’t always photograph well. It’s always best to stick with more plain patterns. If you would like to add punch, using colour is a much better way to achieve this than using patterns.

  • Make sure your clothes fit. This point goes both ways. There are many clients who haven’t worn some of their work outfits for some time, due to the world moving toward working from home (otherwise known as covid kilos!) You will need to make sure that your clothes still fit you as well as they used to. Conversely, you should avoid wearing bagging clothes. Baggy clothes in photographs runs the risk of making a person look larger than they really are. If you have a baggy dress that you love, for example, consider using a belt to bring it in at the waist to define your shape. I have clamps that I use often to clamp the back of shirts and jackets to define shape.

Finally, let’s mix it up. We will select at least one outfit that represents your typical style. This is how people typically know and recognise you and your brand. We will then take one step up and one step down from that. Firstly, we will dress you more comfortably. This will mean different things for different people. If you typically wear a suit and tie all day, we may take off the tie and/or jacket. If you typically wear suit pants and a business shirt, we might dress down to chinos or jeans. My goal is to create as many looks as possible so that you always have the perfect photo to reference for any circumstance. The more casual looks are also perfect for social media profiles, email profiles and dating profiles. We will also take a more elevated look than you typically wear. If you normally wear a stylish corporate dress, we may add a blazer, or a shirt and tie for the men. I highly encourage you to choose a selection of outfits, and I will guide your choice, however, our choices should mostly incorporate outfits that represent your everyday brand, outfits that people instantly recognise as you.